
Entrepreneur and industry partner co-branding program
Technologies created and developed at the University of Nebraska are out in the world helping make this planet a better place. Whether it’s creating better treatments for malaria and HIV, building next-generation robotics, or fundamentally reshaping the cancer surgery landscape, we exist to advance Nebraska innovation.
The “Innovation by Nebraska” program was built for our licensing partners who help the technologies take the next step from the laboratory to the market. Anyone who sees an “Innovation by” logo will know they are looking at company developing a product that was born at the University of Nebraska.
“Innovation by” will be followed by the icon of the campus on which the innovation was created: The UNMC “shield,” the University of Nebraska at Omaha “O;” Lincoln’s “Iron N,” or Kearney’s “UNK.”
Only licensees of a University of Nebraska invention have the option to use these exclusive marks, and permissions for use must be granted from our office. To learn more about the “Innovation by Nebraska” program or to seek permission to use the logo, contact UNeMed’s Director of Intellectual Property, Jason Nickla, at jnickla@unmc.edu.
Usage & Guidelines
The use of any Innovation by Nebraska logos or marks in no way represents an endorsement of the company or its products. It solely indicates that the displaying company is a University of Nebraska licensee.
Display of an “Innovation by Nebraska” logo requires a signed usage license, and the mark must be displayed, unaltered, using artwork provided to program participants. This program does NOT provide permission to use any other University of Nebraska logos other than the exact versions that UNeMed will provide.
Minimum sizes & clear space

Minimum width of 2.8 inches or 201 pixels, and a height of .5 inches or 36 pixels.
To maintain full legibility, never reproduce the logos at sizes smaller than a width of 2.8 inches or 200 pixels, and a height of .5 inches or 36 pixels. These minimum sizes are meant for 300 dpi, high-quality printing and visibility on web pages.
Clear space must surround all Nebraska logos to ensure legibility and prominence. The size of the clear space around all logos must be at least half the height of the icon in the campus lockup.

